The original price of the 65-inch LG C4 OLED TV was $2,699.99.
The new price for LG's 55-inch C4 OLED TV is $1,599.99, down from its original price of $1,999.99. This record-low price is available at Best Buy just ahead of the 4th of July sales event1.
The LG C4 OLED improves upon its predecessor, the C3, with increased brightness, a new Alpha 9 AI processor, and a native 144Hz refresh rate. The C4 also has a higher launch price, but offers better performance in terms of picture quality and gaming features. However, both models have similar designs and support major picture technologies like HDR10, HLG, and Dolby Vision.