Ferrari names its price for its first EV, and hints a second one is on its way
What is the estimated price of Ferrari's first electric vehicle as reported?
Ferrari's first electric vehicle is estimated to cost at least €500,000, or $535,000. This price tag is significantly higher than the average sale price of around €350,000 ($376,000) for a Ferrari in the first quarter of this year6. The luxury automaker plans to launch the electric car in late 2025 and is confident that ultra-wealthy drivers are ready for it, despite mass-market rivals slashing electric vehicle prices due to faltering demand1.
How is Ferrari planning to accommodate the production of electric, gas-powered, and hybrid vehicles in their new assembly line?
Ferrari's new assembly line, located near Maranello and called the e-building, is designed to accommodate the production of electric, gas-powered, and hybrid vehicles. This versatile approach allows Ferrari to cater to various customer preferences while transitioning to more sustainable vehicle options. The assembly line will be fully operational in three to four months and will also be used for building a second Ferrari EV that is currently in early development stages.
What has Ferrari's CEO, Benedetto Vigna, credited Tesla with in terms of impact on the automotive industry?
Ferrari's CEO, Benedetto Vigna, has credited Tesla with giving the automotive industry "a wake-up call" by shaking things up and accelerating processes and decisions5. He acknowledged that Tesla has been faster and more agile in the industry, which has led to Ferrari's board of directors paying close attention to the changes.